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Owned by Stephen

Content Academy

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Build a profitable content strategy, efficient team & automated process

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804 contributions to Content Academy
Faceless?
How many here do faceless or that is your goal?
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New comment 2h ago
1 like • 4h
@Scott Sahr I don't right now, not the kind of video that would work well for me. But I like to build the systems, and I do see ways it could work for me. I just have too many other things to do than trying to get them to perform well. Not the type of video that helps you grow a personal brand and grow a consulting, agency or coaching business. BUT having said that, done creatively, I bet it COULD be done. Like think back to when mascots were popular, it could be done.
0 likes • 2h
@Scott Sahr yea, come to the business and content strategy calls in the NCA and we'll get you a strategy and plan of attack! smart questions to ask. Not all of NCA will apply and could actually distract.
😱 Creating Videos Makes Me Anxious—STILL (And That's OK)
I feel great right now, just finished my YouTube video. But, last night and earlier today I felt quite anxious. I've always been a bit anxious before I record, though the reason why has changed overtime. That resistance whatever it is, is still something you need to push through (if you want a personal brand). In the beginning it was about my looks, how I talked, my background, cameras, lighting etc. Now it's because a lot of people see my videos and I want them to be very good. I want to help people. But either way I'm anxious, but I've learned to live with it. I must deal with it, if I want to full-fill my mission and vision. Which is to help build a world where everyone has the tools and resource to reach their maximum potential. Mission and vision does everything for me, it pushed me past any selfish insecurity or anxious feeling that keeps me from helping my tribe. At each step of your content creation journey you'll hit resistance, tap into something bigger that gives you no choice but to overcome. A little anxiety is nothing compared the feeling of letting your people DOWN. Anxiety < Guilt
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New comment 18m ago
😱 Creating Videos Makes Me Anxious—STILL (And That's OK)
2 likes • 2h
@Jason Guest 💪
1 like • 2h
@Cheryl Pearl 🤝
Recommendations for Tech Setup (computer, camera, mic)
My current tech setup causes a lot of friction when it comes to creating content. I use a Macbook Pro, a Sony ZV-1, and a Rode mic. I'm always moving my camera around, having to disconnect and charge it, moving the mic around, camera doesn't work well for streaming, downloading videos from camera is clunky, etc... I would love a seamless setup where: - Camera & mic always stay charged - Files easily download straight to computer - Camera and mic are on dedicated mounts/arms - I can switch camera from vertical/horizontal easily to record reels - Camera records in 4K for streaming/Loom videos/etc I'm open to buying a new desktop (Apple preferably), camera, mic stands, etc. Just curious what everyone uses. Thank you!
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New comment 3h ago
0 likes • 4h
Here's mine https://www.skool.com/content-academy/classroom/5aa3a00c?md=c72da8f735454b4f86a3c61f48973350
I hate Facebook and Tiktok but i wish reuse this ... 😮
Hello, I don't know about you, but personally, I hate social media. And yet, I realize that I'm missing out on many opportunities to generate income. Apart from advertising (which helps attract prospects without having to specifically go on Facebook, Instagram, etc.), there are many ways to build a relationship with someone and invite them into our universe (community, lead magnet, etc.). I'm therefore thinking about integrating Messenger into my exchange and "social selling" process to start with, but when I log into Facebook, my hair stands on end. :rofl: Just the interface and seeing the stupid videos annoy me. :stuck_out_tongue_closed_eyes: One trick is to disable all phone notifications (well, I've been doing that for over 2 years now ^^). I also decided to leave the groups where I never interact and to remove the likes from pages that don't make sense to me. And you, what are your tips for using social media for prospecting without ending up wasting 20 minutes on a silly video or answering Aunt Danielle about the reasons that led her to dye her hair green?
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New comment 2h ago
I hate Facebook and Tiktok but i wish reuse this ... 😮
0 likes • 4h
Great post. One thing I try and do is to remove all of the programming that says social media is all bad. Lots of good things happen there. I try not to make too many rules, removing posts, never reacting, and more just try not to get sucked into mindless scroll and being more intentional. Not only does it grow my business, but there are people I like to watch, and I get value from it. Also keep in mind all channels are different. I hate Facebook, and LinkedIn. But I like TikTok. I rarely watch YouTube videos. Twitter is cool where you can just rant. I just try and detach from all the baggage, be mindful, no rules, no dead scrolling, and thats how I do it. I'm personally tired of trying to come up with so many structured way of living my life, morning routines, no this, no that. I just try and be aware of what I'm doing.
I think this community should be paid only...here's why
As 20+ year entrepreneur myself, I've been wondering whether to create a free community, free to paid or paid community only. Based on the stats of this community alone, I think paid communities work best. Stephen is pretty direct, and I hope this post isn't taken the wrong way - or at least, incites discussion. Looking at the stats - 85% of all the members on this board are Level 1 - Procrastinator's. That means they signed up, and then don't comment or interact with anyone on the board. That's a lot of people doing nothing, but the 8k member count looks impressive! Skool is set up in a way where you have to comment on posts, in order to upgrade your posting ability. So you'll see welcome post replies, "thanks" comments and unproductive replies to posts. I don't think it helps the community. Instead, paid members usually join either to download resources or to ask direct questions that they need answers to. The post quality will go up, as the posts will be super specific too.
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New comment 2h ago
0 likes • 5h
I've thought about it, but when you go deep there are other stats that paint a different picture. As @Salim Bennouri said, just because people don't respond doesn't mean they aren't active. Active members range from 35 to 40%. I'm not sure the goal should be to "get people to engage" they probably have better things to do, like build a business. I don't think the system to inspire engagement by level up or unlocking a course inspires the right kind of action. Then you just have people gaming the system to level up. I'll comment on yours, if you comment on mine... or "GREAT POST" over and over. It depends on the goal, so there is a lot more nuance to be had in this discussion. A particular goal might suggest paid would be better, and you could argue that. That's why I do have a paid community. I've thought about it a lot. But I've learned people go quite deep on the content here and that has value in many different ways. It would be a great discussion to go deep on this. But I hear you, and in some ways you're right, in other ways... its more complicated than you may think. Love the post!
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Stephen G. Pope
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@stephengpope
Scaling your content production and distribution with AI automation. Skool investor. Skool Games winner.

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Joined Nov 17, 2022
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Claremont, CA
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