C.L.O.S.E.R Framework
Business is built on a transactions that include people that are ❌NOT ❌going to give you their credit card just for asking. This closer framework that the one and only Alex Hormozi created is GOLD and should be remembered to turn no's into yes take all my money please!🤯
C: 🟢CLARIFY - Clarify WHY the prospect took a call, were looking for your service, etc.
L: 🟢LABEL - Label the problem that the client has. "To be clear, you're not happy with the amount of traffic your business is getting?" "So i understand, you're not happy with the weight you lost and want faster results" *insert your business*
O: 🟢OVERVIEW - Overview what they've tried in the past experience. Find all of their "pain points". what hurts to talk about or that are concerns.
What have you tried?
What did you find helpful?
What was a waste?
S: 🟢SELL THE VACATION - Don't talk about the process talk about the outcome. Don't talk about the TSA agents and the long flight, talk about the beautiful beaches in maui. People buy on that EMOTION
E: 🟢EXPLAIN AWAY CONCERNS - A lot of prospects will say no or be unsure based on a variety of things. These thoughts may include time,money,other people, or any other outside factors. STAY STRONG
R: 🟢RE ENFORCE THEIR DECISION - Keep your composure and reassure that they're making the right decisions. Bring back into the conversation the previous "pain points" and address them. "Listen, I know that you haven't lost any weight and are skeptical, let's work together for the next 2 weeks and if you don't shrink down a size will refund your money back, sound fair?" *Sit Silent*
⭐️Pro Tip: After you give a price sit silent. Don't break the silence and try to explain your service or repeat what they are receiving. SIT STILL AND WAIT✋🤫
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Gavin Stewart
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C.L.O.S.E.R Framework
6 Figure Semester
skool.com/6figuresemester
How to grow a 6 figure service-based business in 6 months 💰 *College Dropout Edition*
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