I've enjoyed the Youtube videos on the stupidity of websites, and direct response marketing (newsletters). Yes, ugly or plain is good, I get it. It appeals to my lazy, DIY side. However... some of my ideal clients are a visual lot, like me. They respond to images. What to do? Embed nice pictures in a plain layout? Use colour strategically? This is not so much a call for help as a philosophical discussion, if anyone is up to it.