Dear Founder,
I created this community to help early-stage founders find product-fit and acquire customers through partnerships and alliances.
I've seen the impact that one good partner can have on a company's trajectory, especially in the early stages.
The problem is, buyer behavior has changed.
Outbound effectiveness is in significant decline.
Inbound is oversaturated and getting increasingly expensive to produce results.
Partnerships are the third pillar to consider when looking for ways to source customers, and here's why that's important:
“A company with 50% partner-generated revenue is a safer investment than a company with 100% sales-generated revenue.” - Sarah Wang, Andreessen Horowitz (see video below)
In this group, I'll be sharing my experience as a partner leader of 10 years, working with founders like you to grow with partnerships.
I look forward to helping your company reach escape velocity!
Anton Silaev
Founder at Founder-Led Partnerships