Marketing IRL · The Notary Community

Marketing IRL

I marketed in the wild today. I find that that's the easiest way for me to convert but I find it time consuming.

I usually have a plan but today I just kind of drove around to high density offices and dropped off cards and plants.

The SECRET weapon is to pick up the cards. That's the main thing. I email them. Call them. Bug them. Drop by again. Email...again. You get where I'm going here right?

What I NEED to do is reach out to old clients who I haven't bugged in a while and see what they're up to and remind them I still exist. Why? Why does McDonalds still run ads? You know they exist right? Well. It's a psychological reminder so that next time you feel like in the mood for some processed food, Maccas sounds top shelf.

I just had an old client text me to see how I was doing simply because a business associate talked about a notary. I want to be associated with being a notary. Priming =]

What is everyone up to today?

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