I have found a gym close to my home where the website copywriting is kinda boring and off
There are multiple categories...here is an example of 2 of them:
Strength & Conditioning
Move mountains and break your limits!
Functional strength & conditioning training through weightlifting and other high intensity exercises designed to increase your overall athletic performance.
What to expect: A very intense workout, drill sergeant-like instructor, pools of sweat!
BOOK NOW
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Calisthenics
“The art of using one’s body weight and qualities of inertia as a means to develop one’s physique.”
The schedule offers three forms of Calisthenics classes at our facility: Foundations, Graduates & Freestyle.
Foundations: This class accommodates people with no background in calisthenics and will take you through the foundational movements to be able to begin practicing and
progressing in calisthenics.
What to expect: full body workout, core activation, increased mobility, body awareness, using muscles you didn’t know existed, and a coach that will expect nothing less than perfect form.
Graduates: This class will challenge those who are more experienced with calisthenics, putting them through the more advanced variations of what was learned in foundations.
What to expect: Focus on skills such as Planche, Front lever and Muscle-up. To be sore for a couple days.
Freestyle: Want to learn to fly over the bar? This is where that happens. This class focuses on teaching you the skills needed to learn tricks on the high bar.
What to expect: 360s, flips and an adrenaline rush!
BOOK NOW
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As you can see, it is either too short or too wordy and not personalized to their gym. And its an immediate call to action afterwards...
I think I can help the copywriting part do better by adding bullet points and more personalized to them, and also change size and color of the text to make it more visually appealing..
but the problem is, this will be my first client if we decide to work with each other
and the second part is I don't know if I will be able to make enough changes to attract more members for them since its a gym and not an online course