So you can land more clients!
Hey Gs,
You have to stop talking about features and start showing off the benefits.
But how do you do that eh?
It's NEVER an easy thing to figure out.
Use the "So That" conjuction to sell more with your manuscript!
💡🤔
Here's how it works:
We'll use the Tesla Autopilot as an axample;
Tesla Autopilot is a one of its kind advanced driver-assistance system that allows your car to steer, accelerate, and brake automatically.
That's the feature, not the benefit.
So how do we get the benefit?
Just use the words "so that" and add them to the end of the sentence.
It goes like this:
Tesla Autopilot is a one of its kind advanced driver-assistance system that allows your car to steer, accelerate, and brake automatically
...so that...
you can enjoy a safer, and more relaxing driving experience.
Mix that up and boom! We got what they want.
Just add the words "so that" to the end of your feature and you'll ALWAYS find the benefit.
PS. Leave a like if it added a wee bit of value.
Feel free to rate my "manuscript"
Ig: @el_strapo07