I think that the problem is - people do not trust us. Take what I do. My claim is that by joining RESULTS Mastery I can help small businesses, coaches and consultants to make at least £50k to £100k in increased sales providing business owners take the agreed action. So why don't more businesses sign up? They clearly don't believe me. They have heard it all before! And the same is almost certainly true in your business. So your mission, should you wish to accept it is - IMPROVE THE BELIEVABILITY OF YOUR OFFERING?