Jan 12 (edited) in Customer Mastery
Some of you know I’m in St. Lucia at the moment
It reminds me of the importance of brand. When you come to a place like this, there’s a certain expectation. You expect a beautiful place, lots of sunshine, a nice pool and so on and so forth so the question is just St Lucia provide what you expect in terms of the brand of the resort and the Island? And the answer for me is definitely yes.
What can we learn from this?
We can learn that whilst we may say we deliver:
1. Great customer service
2. We are professional in our approach
3. We deliver on time and in budget
We need to be consistent with our brand promises.
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Some of you know I’m in St. Lucia at the moment
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