Nov '23 in Wins!
Getting to know your customer
Hey Everyone. I have had a hard time understanding how to connect with potential customers so I set up a market stall at a local event to understand what questions people were asking about my products.
I found out that people assume all spices are spicy!!! Because I live a breathe my products and have grown up using and eating spices I assumed everyone knew what I knew. Silly huh?
I'm going to build this learning into my site and my ads.
So I would highly recommend this market stall approach to understanding customers. Cheap, easy and fun! I have booked more stalls over the coming months to keep learning.
Love Anisha
Pps if anyone from the US or Canada is interested in buying my products. Let me know. I want to trial shipping to these countries.
Ppps if you have any further thoughts around how to market and consider selling spices to non-spicy people let me know xx
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Getting to know your customer
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