Every viral video has TWO key elementsāand you canāt skip either one.
1ļøā£ The Curiosity Gap
What makes your audience so curious that they have to keep watching?
Hereās an example:
š āIām going to share everything I love about the new Corvette CAā¦ and the ONE thing that makes me regret buying it.ā
That last line? The Curiosity Gap. Itās the reason viewers stay.
2ļøā£ The Perfect Payoff Timing
Itās not just about creating curiosityāitās about when you deliver the answer.
Start by sharing everything you love. Hold back the āone thing you regretā until the very end. Why? Thatās the hook that keeps them engaged.
š” But remember this: The second you reveal the payoff, theyāre gone. So, donāt reveal it too soon.
What social media aspects do you want to know about moreš