Aug 13 (edited) in General discussion
Did they resist your irresistible offer?
I was sitting in a private mansion at a mastermind and we were talking about how to increase buyers' momentum and pressure.
You know, that thing that stirs up inside your audience to take action, jump over their seats and sprint to the back of the room to buy your offer.
And as I was sitting there learning the bag-o-trix, coach Joseph Gillette jumped up on his living room table and began to shout, “A confused mind never buys. So STOP… being… CONFUSING!”
Those words out of Joseph's mouth hit me hard because it’s SO true.
Think about it. 🤔 When was the last time you purchased something you were confused about?
The truth is, when it comes to creating high ticket offers and making the invitation, all high-ticket buyers want is CLARITY.
What is clarity? Clarity is the ability for them to see themselves doing, being, and having the thing you are selling.
Without clarity, they won’t buy. And clarity comes with your ability to communicate and describe what you do in simple 3rd grade language.
Most people get this completely backward because they think clarity is only about describing what’s INSIDE the offer. But what’s in it isn’t enough to win it.
People don’t buy high-ticket offers because of all the stuff they’ve got to do, videos they get to watch, or bonuses you stack against them…
All that stuff just creates more noise in a market full of competing offers.
People will actually be more willing to buy your high-ticket offers if you just focus on creating clarity around these 3 things:
✅ The payoff they will get. They have to be able to clearly imagine themselves with the promised outcome you are offering.
✅ The system they’re buying into. There has to be a clear, step-by-step path that will get them to the promise land from start to finish.
✅ Their own ability. They have to believe they’ll be able to implement the system you are selling.
When I consult my $35K done-for-you clients, these are the first steps we uncover before even beginning to piece together their offer.
Because without this… people will resist your irresistible offer.
Take my ole’ friend and client Dr. Bill Cole, for example. He helps suffering patients get their energy and health back by solving the root cause of the issue.
However, Dr. Cole had a big problem. His sales reps were spending 90–120 minutes with each prospect, mostly just talking about what was in the offer. Yikes!
So, we helped him create a virtual experience called the “Retire Your Doctor Challenge” that demonstrated the PAYOFF of what cellular healing could do for them.
We then introduced a unique system called the “Cellular Health Blueprint” that showed people exactly how to get the results.
Finally, we overcame all their hesitations, reasons, and objections about why they couldn’t do it.
By the time he introduced his high-ticket offer, attendees were SOLD.
In the end, he’d brought in $275k in new sales!
Are you ready to learn how to create an irresistible high-ticket offer that actually gets people jumping over their seats to purchase?
Then I can't wait to see you inside the 5-Day Iconic Offers Challenge!
Starting August 19th @ 10:00 AM Central, I’ll show you exactly how to create a hyper-clear high-ticket offer that inspires those no-brainer YESES you know you should be getting.
Join me for just 90 minutes a day, Monday through Friday as I cover:
🔥 How to package your expertise & design premium high-value offers that sell for $5-30k.
🔥 How to create an irresistible signature system that communicates a step-by-step blueprint to success for your ideal clients and customers.
🔥 How to attract HIGH ticket clients who need exactly what you’re selling and can’t wait to buy.
Don't forget to add it to you're calendar! https://www.addevent.com/event/ic22490353
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Did they resist your irresistible offer?
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Helping Coaches, Experts, Consultants create high-value programs that sell for 5-30k dozens at a time.
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