Feb 27 in 💎 ⏐ Value
How to get big on YouTube
I took Amplify Views' course, here are my notes:
- Start video with you challenging the status quo (doing something unusual)
- End each sentence on a low pitch
- Emphasize important words
- Put sheet on wall to improve audio (optional)
- Analyze video retention. See what increases it and what decreases it
- Maximize first 5-30 seconds
- Cut pauses in talking (riverside does this for free)
- Switch between 2 camera angles (optional, improves retention)
- End video with CTA. (call to action) Say, "and if you want to learn more about that... click [THIS] video" (use endcard to link video)
- Answer questions without asking them (improves flow and therefore retention)
- Have credibility
- Aim for a low supply, high demand niche/topic
- Add graphics to show what your talking about (improves retention)
- Surprise the viewers with the outro, if they expect it, they'll click off
- Use open loops throughout video, every time a loop is closed, open a new one. Open loops are basically just questions.
- Subtle suspected viewer objections
- Have an edge. What makes you different?
- Your thumbnail shouldn't be understandable without the title. This forces people to also read the title and builds interest
- Make thumbnail and title exciting
- Title should address audience pain points
- Title should evoke curiosity
-Title should evoke an emotion
- Create LOTS of variations of your title and thumbnail and choose the best one, if it performs bad, change it
- Discard 95% of your ideas. Ideas are quick to come up with, so only choose the best.
- Use YouTube research tab to get video ideas
- Capitalize on trends (optional)
- Have a distinct brand
- Get straight to the point
- Master storytelling
- Storytelling: Make your protagonist the viewer. He starts off unsuccessful (like them) but eventually achieves the desired result (money, fame, ect)
- Combine topics from niches (jigsaw puzzles + speedrunning = speedrunning jigsaw puzzles)
- People love competitions.
- Make original content (no competition)
Implement one of these things every week, and you'll get big in a few months.
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How to get big on YouTube
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