It’s simple.
You want to get followers. For followers, you need engagement. For engagement, you need to be engaging.
Engaging daily through posting tweets and leaving comments can sound demanding. But it doesn’t have to be.
There are frameworks you can use to swiftly engage on Twitter and in turn get your reward.
For starters:
Here are frameworks for threads on Twitter:
- "5 things I learned from…"
... my trip to Asia
... learning how to Latin dance
... starting a failed/successful startup
... my conversation with a 90 year old man
... reading The Beginning of Infinity by David Deutsch
- Turn articles you read (or write yourself!) into threads
Same with in depth summaries of blog posts, podcasts, documentaries, autobiographies, biographies and any book.
... Tim Ferris Show
... all business podcasts
... Nassim Taleb's books
... Naval Ravikant
... etc.
Here are frameworks for individual tweets to post on Twitter:
People have said some really cool stuff. Why not use their wonderful quotations as a tweet when you can't come up with your own?
Ask intriguing questions.
Examples:
- Why does it take catastrophe to start a revolution?
- I wonder why...
Following frameworks isn't enough.
With threads you want the reader to:
- stop scrolling
- click to read more
- read your thread till the end
- hopefully retweet/share your thread
For this, you want your first tweet to spark curiosity. And make the rest of the body fully captivate their attention. And leave them wanting to share what they read with others.
Give people what they want. It boils down to human feelings.
Whether it sparks curiosity, makes the reader feel good, motivated, inspired, sad but sad in a happy way -- the content is as good as it can spark those magic human feelings.