As per title: What do you think are the biggest problems in SEO industry? I mean both for us and the clients.
Let me start:
From clients perspective, many seo companies does this:
- Taking money and doing nothing
- Absolutely no reports about their work whatsoever
- And if there are reports there is no detailed list of what each thing costed
- Poor Linkbuilding
- Poor content creation
- Long-term contracts
- Long notice periods
- They promise results with budgets that make their promises unattainable
From seo companies perspective, clients:
- Do not have even a minimal budget for reasonable seo strategy
- Are expecting fast results, like "will I be #1 in google in a week?"
Some other things:
- Cost of the tools (I mean the good ones)
- There's really no tool on the market that does everything that we need
- Not many services like linkhouse or whitepress that have the database of foreign websites that offer publications for sale