5 Steps to Better Emails · 🏴‍☠️ Cyber Corsairs

Nata Paluaniuk

Feb 9 (edited) in 📰Newsletters

5 Steps to Better Emails

Making a great email might seem hard. But you can write emails that get noticed and make people want to do something.

Effective email starts with great content. Look to newsletters you love as examples.

Email has skyrocketed recently. But bad content wastes its power. Learn to engage readers and prompt responses.

Follow 5Ts process:

Entice with catchy subject lines and openings. Make readers eager for more.
Target your audience. Personalize for their interests. Segment and tailor content.
Teach your expertise. Share insights on relevant topics. Even small learnings work.
Test different formats and topics through A/B tests. See what resonates.
Track open, click, and unsubscribe rates. Optimize based on performance.

Focus on compact, readable language. Connect through great content. And remember, the only thing worse than being unnoticed is being unopened, like that gym membership email in February.

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