🎧 Podcast Chat: Payment Plans vs. Subscriptions and Monthly Memberships

Mariah Coz

Sep '23 in Announcements ⭐

Podcast Chats are where we keep the conversation going and dive deeper into the topics on our podcast episodes!

This thread is for the episode, "Payment Plans vs. Subscriptions and Monthly Memberships"

🎧 You can find this episode by searching for The Mariah Coz Show on your favorite podcast app!

➡️ I'd love to know - what did you think? Any insights, questions or takeaways you'd like to share in the comments?

In this episode, I’m sharing why we chose to go with a subscription type pricing structure for our new offer, Monetize, (subscription meaning you can sign up, cancel anytime, come back anytime) rather than the typical payment plan or pay in full options.

In this episode:

Why we chose to create Monetize as a monthly subscription
The simple subscription offer I was designing *before* Monetize became a thing, to give you an example
My fears and hesitations around a subscription vs. payment plan structure
How I think it will impact revenue, for better or for worse
How embracing simplicity and enoughness changed my perspective on what a subscription had to look like
How a subscription type offer fits in with my vision for my evolving ecosystem of various offers
Certain types of offers make sense as a subscription and some don’t
The 3 specific things I’m focusing on to make this subscription a success
Answering your biggest questions about subscription offers

🎧 Find the Mariah Coz Show podcast on your favorite app to listen!

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