🎧 Podcast Chat: My Plan For Creating Ongoing Sales Through Content: Behind The Scenes Update

Mariah Coz

Sep '23 in Podcast Chats 🎧

Podcast Chats are where we keep the conversation going and dive deeper into the topics on our podcast episodes!

This thread is for the episode, "My Plan For Creating Ongoing Sales Through Content: Behind The Scenes Update"

🎧 You can find this episode by searching for The Mariah Coz Show on your favorite podcast app!

➡️ I'd love to know - what did you think? Any insights, questions or takeaways you'd like to share in the comments?

In this episode, I’m sharing my overall brand + biz plan for this upcoming season - with a focus on regular recurring activities for sales, content marketing, and a simple weekly cadence.

Now that the initial Monetize pilot launch is wrapped up and Monetize is now open for people to join every day, my focus is shifting to the ongoing marketing plan for welcoming new members to our paid community consistently.

My big focus is on a very simple “system” sharing high value content 1-2x per week, linking to my paid products from there, and selling organically.

In this episode:

The 3 pillars I’m focusing my marketing energy on now (podcast, newsletter + community)
Why I want to create a newly revamped, branded newsletter to round out my content strategy
The community flywheel feedback loop and how I have endless content ideas
Building out my updated Hologram database (my content repurposing system)
Designing a sustainable “content > sales” system that fits within my 3-day workweek
My approach to getting organized
I constantly go back and forth about the naming of the components of my brand
Why you don’t have to do any of this perfectly to be successful (seriously, I fly by the seat of my pants most of the time!)

🎧 Find the Mariah Coz Show podcast on your favorite app to listen!

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