#DealClosed $8k for a VBC (Half Day Shoot)
Nearly forgot to post, but closed an $8k VBC project with a client we did a VBC for a couple years back 🤘
How the Deal Came About:
This is a returning client I'd met from my old BNI group, and we made a VBC for them a couple years back for $6k. They loved it, and now that they're in a new office, they wanna refresh to make sure they're presenting the right image of who they are and what they're all about.
Scope:
  • 1 Half Production Day, 3 Person Team
  • 90-minute Deep Dive to lock in messaging
Deliverables:
  • 2-minute VBC
  • 4 FAQ videos (<60s)
  • 4 Team Intro videos (~30s)
Takeaway:
Their existing VBC is great, and totally could still "work", but they see the value of a strong brand. In their space (public adjusting), not many others put a focus on that, so they want to crush it by being the one that rises above the rest. Helps that their really damn good at what they do. They don't need to see an "immediate ROI"- they know it's a bigger, longer play.
That's also why we included a few FAQ and "team intro" videos. Helps to keep them showing face, and gives them more touch points with clients throughout their process.
This'll be a good one!
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13 comments
Dave Lisowski
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#DealClosed $8k for a VBC (Half Day Shoot)
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