Could This Completely Revolutionize Your Clinic?
Doc's, I've personally consulted in some form or another with more than 2,500 clinic owners. Some of those have paid me as much as 100K while others have been free.
My biggest takeaway from those thousand of interactions has been that there is 1 skill, 1 process, 1 thing you must be an absolute savage in.
And that one skill is patient conversion.
Follow me on this:
In the last couple of months I've had a few private clients I've been working with and a trend has emerged.
Here is what one said: "I don't need help with patient conversion. That's what we are famous for. I literally teach other doc's how to convert."
I said, "Okay, let's see how the data shakes out."
Here was the data:
He received 24 new patients from a couple of creative campaigns I put together for him. Of those 24, he converted 12 onto his $3,000 care plan.
He also received 27 new patients from referrals, organic traffic, and an event that he did. Of those he converted 4 of the other 27.
Here is the funny part...he actually called to complain to me about how low quality the patients were from my campaigns.
When I forced him to give me the data he realized...
He was converting patients from my campaigns at 50% (allegedly the bad patients)
He was converting patients from his referrals & organic at 15% (allegedly the good patients)
I said, what are you doing differently?
He said, "I'm using your sales process on the patients you have brought me."
I said, "Looks like you should use my process for all of them."
So he did.
The next month here were his numbers:
Patients I sent him: 21 new patients and 14 converted. 67 %
Patients from his referrals and organic: 26 new patients and 12 converted. 46 %
HUGE IMPROVEMENTS.
This video is a role play example I did during a session with a private client.
Watch this video, learn from it and, you will make more money and help so many more people!
Comment "CONVERSION" if you want more of this type of content!
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Rory Morgan
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Could This Completely Revolutionize Your Clinic?
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