Aug 22 in 👔 Business
[P1] Customer Journey Mapping
Introduction
Customer Journey Mapping is a visual representation of the process a customer goes through to achieve a goal within your organization. It's a powerful technique that allows business analysts to empathize with customers and understand their experiences to identify areas for improvement.
Why It's Useful and Benefits
•Empathy🤝: It helps you empathize with customers by viewing their interactions from their perspective.
•Identifying Pain Points🩹: It enables the identification of areas where customers encounter difficulties or frustrations.
•Improving Customer Experience🚀: It provides a means to enhance customer experience by streamlining and optimizing the customer journey.
•Alignment Across the Organization🧩: It ensures every department understands and is aligned on how customers interact with your organization.
•Identifying Opportunities🌟: It uncovers areas where new products or services could be introduced.
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[P1] Customer Journey Mapping
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