When how we see the world changes …

… our world changes!

In a recent session with a client, he was finding a multitude of reasons as to why he cannot launch his new business yet and needs to set up all kinds of systems and processes, before he can go and share his offering with his clients. He found himself in what I call “functional procrastination”: doing a lot of things right instead of doing the right things we actually know we need to do. At the end of the day, we often feel stressed and burned out, feeling like we didn’t accomplish anything despite having been busy all day.

We went really deep and within one session discovered how he was creating this sense of separation between him and his customers. He held on to a belief of perfectionism and performance that ultimately disconnected him from his excitement and joy about the service he had created.

Eventually we unpacked the source of that believe and were able to shift the perspective and relationship he had with his audience. Instead of perceiving them as separate individuals „out there“, we played with the idea of them actually being allies who he is deeply interconnected with and who want him to succeed as much as he wants them to be fulfilled and supported by his offering.

This change in perspective allowed him to drop the procrastination and actually be excited about the idea of going out there and meeting his new-found supporters, involving them into the product creation process more actively and meeting on eye level.

Sometimes all it takes is to see things differently, and our entire world will look different in an instant.

This example shows in a very practical way how our outdated mindset of separation and competition is holding us back from living our full potential. And to be clear: it is not about becoming more successful by the measures of a fucked up system! But we also don’t have to retreat from the world entirely and renounce the material riches. It is more about seeing through the delusion that any of that will truly make us happy.

Regardless of my client's action leading to entrepreneurial success or not, it is about who he is becoming through the process and his increased aliveness that truly matters - more in that on future posts, though.

What is holding you back from doing the things you know you should be doing?

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