How to Master Audio Hooks for Scroll-Stopping Content👇🏻🧵
How to Master Audio Hooks for Scroll-Stopping Content👇🏻🧵
TikTok is a platform where attention spans are tiny. Your first 3-5 seconds are make-or-break. That’s where an audio hook comes in. It grabs attention and makes people want to watch your video. 💥
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So, what’s the recipe for a great audio hook?
  • Know your audience. What struggles or pain points do they have? How can you solve them? Speak directly to them, and they’ll feel like the video was made just for them. 🫶
  • Use personal proof. Here’s an example for a fitness creator: "Here’s how I went from 90kg to 70kg in 6 months by only walking." Specific, relatable, and trust-building. Your audience will think:
"If they did it, so can I!" 🏆
  • Test multiple hooks. Don’t rely on one take. Record 3-4 variations: Rephrase it. Add twists. Change the tone. Then, review your options. Better yet, ask someone unbiased: "Would this make you stop scrolling?" 🛑
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When you edit your video, step into your audience’s shoes:
  • Does your hook grab attention? 🪝
  • Does it clearly address their needs? Pick the best-performing version, and use it to stand out. 🔥
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What’s YOUR biggest challenge when it comes to creating hooks that stop the scroll? Let us know! ⬇️
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Ethan Edwards
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How to Master Audio Hooks for Scroll-Stopping Content👇🏻🧵
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