No more FREE group > CTA to landing page or 7-day FREE TRIAL?

Let's say you had a free and a paid group. The free group was to collect email addresses (and funnel then into the paid one).

Now, with the arrival of the FREE TRIAL, you decide you want to liquidate the free group. Less complication, and life is easier.

QUESTION: Do you set the CTA to a landing page to collect as much email addresses as possible, or do you set CTA straight to the free trial, knowing less people will sign up compared to the free group, and thus collect less email addresses.

What are your thoughts?

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Additionally: how do you activate a welcome email sequence (let's say 5 emails) to each new member of your free trial? (in the case you're not using other email software but keep everything in Skool)

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