Hi I’m Oli 👋 I run several paid Communities on Skool that make around $800k /month collectively. Today, I’m sharing with you how to fill, sell, operate and retain a successful Mastermind Group. In this post I’ll be covering: - How to fill a Mastermind Community - Captaining your group and managing Mastermind Operations - Protecting your recurring revenue with a Retention Playbook To illustrate I’ll be spotlighting one of my Communities called NextLevel Scale™. Quick context about this particular Mastermind and Me… I started this Community about 5 years ago back in 2018. Primarily to help other info Business Owners who are scaling to 7 and and 8 figures with their own Masterminds, Group Coaching Programs, Memberships and Online Courses. The investment has risen each year, but currently stands at $48k for 12-months Membership. Right now we have 50 active members which contributes to around $2.4 million in annual recurring revenue. My role is to lead and facilitate the group with a Team that comprises of one full time Coach and a part time assistant. But I didn’t start here. My journey goes back over the past 20 years of being in the info business. Since then I’ve ran virtually every kind of model you can imagine: Full Format Franchising, Online Memberships, Area Exclusive Licensing, Online Courses + Digital Products, In-person training centre, Group Coaching Programs, a National Association, Home study courses, Marketing Agency, Publishing Partners, Live Events, Equity based Consulting, Retreats, Private Consulting, Certification programs, Printed Monthly Newsletter Subscriptions… …and obviously Masterminds Groups. The high ticket Mastermind Community model is hard to beat. It’s almost like “alchemy“, and the timing to grow your own Community like mine is especially fortuitous right now. My goal here is to summarize the lessons I've learned, share what has worked, and what to avoid. Fair warning: this post will likely be long, so be sure to bookmark it now in your browser to refer back to later.

Can anyone recommend a good mastermind group with owners doing over 50k/months? Hitting a few hurdles and keen to surround with those pushing well over 100k/months. Thanks in advance for any recommendations 🙏

(LONG POST WARNING!!) If you're a coach, consultant or course creator, and you are getting paid on an hour or monthly basis, this post is a mandatory read! IMH I use Skool for the paid members of my community. BUT, I have a very different approach. I've been using a model over the past 12 years that I think can work for anyone. IF they take the time to understand and implement it. I call it Dynamic Equity Integration. Here's an idea of what it is and how to implement it. First off, it's NOT revenue sharing. Revenue sharing is a deal where you get a piece of the action for a specified period of time. Equity is where you OWN a piece of a business forever. In my case, I have deals structured with my partners (formerly clients) so that even if I get "hit by a bus" (our family euphemism for DYING), my kids continue to get paid. If you don't have at least a few of your contracts with your clients/partners set up this way, you need to grab a pen and paper and take notes! Here's how this all started. For many years I ran around the country and around the world doing speeches and seminars. Mostly my own self promoted events. At the end of each presentation I'd make a pitch for a package of information ranging from $1-$5k. I made good money, but I was frustrated. Very few of the people who bought my materials implemented what I showed them how to do. About 18 years back, I switched up my model. I started doing week-long bootcamps at my house in Las Vegas. I would bunk up to 6 people at my house. I'd feed them and teach them my model. They left my place with everything in place to launch their own info product business. Much to my chagrin, this still didn't work. Even giving them a detailed and specific roadmap, virtually NO ONE implemented what I taught. Again, super frustrating. I was charging them $3-$5k each, but I felt like crap. People were giving me good money but not getting real value. So . . . I switched it up again. Starting in December of 2009, I started doing equity deals with subject matter experts. It started with someone who attended one of my bootcamps. This time it worked . . . for both of us.