1. Pick Your Niche The foundation of your success is choosing the right niche. A niche should be specific enough to target a particular audience but broad enough to allow scalability. Avoid overly general business ideas; focus on a highly defined niche with proven demand. Tools for finding a niche: - Reddit: Search through subreddits to discover pain points people discuss in niche communities. - Google Trends: Use it to validate your niche idea and see if there's a rising interest. - Glimpse: A tool that enhances Google Trends by surfacing deeper insights. 2. Hit 250,000 Impressions per Month To build visibility, you need to consistently create content that gets noticed. While one viral hit can help, consistent engagement and posting are key to building your brand over time. Tips for hitting 250,000 Impressions: - Post daily on your chosen platforms (Twitter, Instagram, LinkedIn, TikTok, etc.). - Engage with others in your niche to build relationships and visibility. - Optimize your bio, handle, and visuals to make a great first impression. 3. Convert Impressions to Leads (0.5% Conversion Rate) Now that you're generating impressions, focus on converting them into leads. Offer something irresistible as a lead magnet (e.g., a free calculator, an ebook, or a guide). Aim to convert 0.5% of your impressions into leads. Lead magnet examples: - Ebooks or guides relevant to your niche. - A free tool, template, or checklist. - Exclusive access to a private community or resource. 4. Monetize Leads Immediately Don't let leads sit idle. Start monetizing them as soon as they come in. You can monetize leads through direct sales, affiliate marketing, or offering premium content/products. Monetization strategies: - Partner with relevant affiliate programs (e.g., software tools, educational resources). - Offer a low-ticket item (e.g., $30 per month subscription) to get people used to paying for your services. - Use affiliate networks like SparkLoop to earn commissions for recommending other products.