Budget Question + Audience Segment
Hi Austin, in one of your YouTube videos you mentioned that 10 clicks a day is ideal for a new account, If the average cost per click is 5$, then would it be safe to say 50$ per day is ideal? How long before can we revisit the account and optimize further- would it be a week, two weeks, a month? Secondly, I know you mentioned that audience segments play a minimal role. For context I am a cosmetic supplier that sells bulk shampoo and conditioners to business owners I was wondering, does it make sense to add the following affinity groups - In- market -Business services +Beauty and personal care. I was wondering if this would do more harm than good, for someone who is trying to avoid direct to consumer traffic, my primary concern being adding the in market beauty and personal care group