Hey Fashion Skoolers! Today, we want to shine a spotlight on an incredible Instagram account that has managed to conquer the Instagram algorithm and achieve impressive results, despite having fewer than 2,000 followers. https://www.instagram.com/house_of_arti/ Let's dive into the best practices of this account and understand how they have become masters of the algorithm game. 🔍 The Power of an Effective Bio: One of the first things that caught our attention about this account was their well-written bio. It includes all the essential elements : their unique value proposition, what they offer and who their brand is intended for. Additionally, they have included a compelling call-to-action (CTA) driving traffic to their website. 📸 The Reign of Reels: Reels, the short-form video feature on Instagram, have become a powerhouse for content creators and brands alike. This winning account understands this and posting reels more than three times a week. Reels have proven to be an effective way to increase reach and engagement, contributing to the account's overall success. 🔥 The Winning Formula for Viral Reels: One notable strategy employed by this account is the winning formula for creating viral content. They understand that viral content has a distinct combination of elements: a relatable topic, a captivating hook, and aesthetically pleasing visuals/videos. This winning formula has contributed to their content going viral and attracting a significant amount of engagement and new followers (they gained more traction when they understood this formula). 🌈 Crafting a Harmonious Feed: Maintaining a visually appealing and cohesive Instagram feed is another aspect this account excels at. While they post their viral Reels on their feed for the first few days, they strategically remove them afterward, keeping only the Reels tab populated. This approach ensures that their feed maintains a harmonious and consistent aesthetic, creating an engaging and visually pleasing browsing experience for their followers. By doing so, they strike a balance between attracting new traffic from the Explore page through their viral Reels and maintaining the overall aesthetic integrity of their Instagram profile.

Bonjour @Marina Landina @Inga Grinko J'ai créé une trentaine d'audiences personnalisées et pas encore fait de pub. Elles ont toutes disparu ! Je pense que c'est suite à la refonte de adsmanager Ai-je une chance de les retrouver ? si oui, comment ? Merci

Series, movies and social media are the biggest decoration influencer. Pop culture is impacting how customers decorate and furnish their homes. We recommend to check this recent study : https://www.taskrabbit.com/blog/hollywood-at-home Keep in mind that those trends influence also other categories like fashion or accessories. This spring summer are all about barbiecore and mermaidcore. Do you include these trends into your strategy (content, communication, campaigns, etc) ?

Here is a replay of our Webinar where we discussed the latest trends of influence marketing for fashion brands. Only for our french speaking community.

Congratulations, Fashion Skoolers ! You did it! We're thrilled to announce that the Instagram Challenge has come to a close and we couldn't be prouder of all the hard work and dedication you've put in over the past 15 days. From daily content creation to storytelling strategies, you've taken on each day with enthusiasm and determination. We hope you've learned new skills, grown your brand on Instagram, and enjoyed being part of this amazing community. We're looking forward to seeing the progress you've made and the successes you've achieved along the way. Don't forget to share your results with us and your fellow Fashion Skoolers. You can share it by commenting below this post. How can you share your results ? Share your before/after screenshots. Please find the canva template just here. Write your impressions, your experience and your wins during this Instagram Challenge. Remember, keep up the momentum as you move forward. Thank you for being a part of this challenge and we can't wait to see what's next for you! 🙌🎉💪